Mobile app market has been on the go lately, making it a potential destination worth reaching for in the eyes of developers. Along with its promising benefits, businesses have to deal with a dilemma of whether to adopt native app or mobile web app to reap a firm development.
Big corporations can afford both, but the case is not the same for small-scale ones. In part 1 of this article, we will go through the first type: Native app, to see how it works and discover its pros and cons.
Part 1: Native App
What is native app?
Native apps, in a nutshell, are mostly deployed to suit particular platforms or devices. Game is one of the most visible examples for native apps. App markets, like Apple’s App Store or Google’s Android Market (which was renamed Google Play earlier this year), are major providers of such apps.
What benefits do native apps offer?
Native apps currently possess outstanding characteristics that web apps so far have not been able to surpass. In most of the cases, native apps provide better interaction and performance quality. Native apps are able to utilize device hardware features like camera or GPS. They also outdistance web apps in the aspect of allowing users to work offline.
Although HTML5 with the ability to store data for offline usage is expected to narrow down the gap between native apps and web apps, it will still be quite a long way until these two stand in the same ground.
- Read more: HTML 5 will dominate mobile app market?
Where do native apps fail?
Although native apps are convenient, they are created to work only on specific devices, which means there is no such thing as “cross-platform” when using native apps. Each platform also requires a different framework and programming language. We all know that as technology, in general, moves in a fast pace, constant updates are compulsory to ensure prompt maintenance and development.
- Read more: top programming languages
Displaying these native apps in official App Stores and getting users’ attention are no easy job since they take a cut of each app sale. Costs, therefore, are of worrying concern. App Stores’ regulations and control may sometimes be bothersome as well.